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Online Marketing, Tech Tutorials, WordPress

The Beginner’s Guide to Choosing Keywords for WordPress

If you’re anything like me, you need a no-fuss way to choosing keywords for pages and posts in WordPress because you’re too busy to obsess and your budget is too tight to hire someone to do it for you. If you need a quick and efficient way of choosing keywords for SEO purposes and you use other methods of driving traffic to your website as well, then this video is a great guide to get you started.

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Online Marketing, WordPress

How to Add ConvertKit Form to WordPress Quickly

Recently a client wanted to know how to add a ConvertKit Optin form to a WordPress post in multiple locations. When I showed her, she was surprised at how easy and quick it was! In this video tutorial, I will show you how to install a ConvertKit WordPress plugin and how to connect ConvertKit to WordPress via an API key. Next, I will show you how to copy and paste a shortcode that you can use in any WordPress post or page that will pull in the form automatically.

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Tech Tutorials, WordPress

How to Backup and Update WordPress Correctly

One of WordPress’s greatest strengths is the community that pushes out updates to the core and plugin files almost daily. But not updating these files can be its greatest vulnerability as security breaches occur mostly in out of date WordPress files. Most people approach the update button with fear and trembling because they’re not sure if an update will take down their site completely! I’ll show you how to approach the update button with confidence.

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Online Marketing, Tech Tutorials, WordPress

How to Use Campaigns to Track Website Referral Sources

Tracking how people get to your website can by tricky, but it’s essential to know this information so you can tailor your website content to your target audience. In this video tutorial, I will show you how to use Google’s Campaign URL Builder tool to create campaigns that you can then use in Google Analytics to track where your traffic is coming from.

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Online Marketing, Tech Tutorials, WordPress

How to Install Yoast SEO WordPress Plugin

SEO is essential to driving people that hopefully turn into customers to your website. WordPress has some nice features out of the box that help with SEO, but to get the most out of WordPress, you need to install an SEO plugin. Yoast SEO is the best plugin I’ve found for this purpose. In this video tutorial, I will show you how to install and set up Yoast SEO.

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The Best Email App For Your Business

I have been a loyal Mac person for quite a while now and I do love their products. I have an iPhone, iWatch, iPad (3 of them, actually) and an iMac. Yes, a bit excessive, but in my line of work, these are tools and not only for play. I never thought about changing my email app from Mac Mail that comes installed on all my Mac devices until one day, I got fed up. When I say “fed up”, I mean I was really close to throwing my computer out the window, but maybe that is what Apple is hoping I’d do so I’d have to buy a new iMac from them? Hmmm. Anyway, that’s when my search for the best email app began and I am happy to report, I’ve found the best email app for your business. How do I know that? Because it most assuredly is the best email app for my business.

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