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Online Marketing

Online Marketing, Tech Tutorials, WordPress

The Beginner’s Guide to Choosing Keywords for WordPress

If you’re anything like me, you need a no-fuss way to choosing keywords for pages and posts in WordPress because you’re too busy to obsess and your budget is too tight to hire someone to do it for you. If you need a quick and efficient way of choosing keywords for SEO purposes and you use other methods of driving traffic to your website as well, then this video is a great guide to get you started.

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Online Marketing, WordPress

How to Add ConvertKit Form to WordPress Quickly

Recently a client wanted to know how to add a ConvertKit Optin form to a WordPress post in multiple locations. When I showed her, she was surprised at how easy and quick it was! In this video tutorial, I will show you how to install a ConvertKit WordPress plugin and how to connect ConvertKit to WordPress via an API key. Next, I will show you how to copy and paste a shortcode that you can use in any WordPress post or page that will pull in the form automatically.

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Online Marketing, Tech Tutorials, WordPress

How to Use Campaigns to Track Website Referral Sources

Tracking how people get to your website can by tricky, but it’s essential to know this information so you can tailor your website content to your target audience. In this video tutorial, I will show you how to use Google’s Campaign URL Builder tool to create campaigns that you can then use in Google Analytics to track where your traffic is coming from.

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Online Marketing, Tech Tutorials, WordPress

How to Install Yoast SEO WordPress Plugin

SEO is essential to driving people that hopefully turn into customers to your website. WordPress has some nice features out of the box that help with SEO, but to get the most out of WordPress, you need to install an SEO plugin. Yoast SEO is the best plugin I’ve found for this purpose. In this video tutorial, I will show you how to install and set up Yoast SEO.

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Online Marketing

Top 5 Reasons Your SEO Website Ranking is Suffering & Top 8 SEO Mistakes to Avoid

I cannot tell you the number of times I have been asked “why doesn’t my website show up on the first page of Google when I type in {fill in the blank with keyword of choice}”?  There are a lot of reasons why a website ranking may be low, but in this article, I focus on the top 5 reasons why your SEO website ranking is suffering and the top 8 SEO mistakes to avoid.

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Online Marketing, Organization, Productivity, Tech Tutorials

How to Organize Content Upgrades Using Evernote

I know that in order to increase the number of subscribers to my newsletter, I need to offer content upgrades. If you haven’t heard of them before, it’s a way of enticing people to sign up for your newsletter by offering something for free. I try to offer a download of some sort for free with every blog post I write, but I realized that there are times when I could reuse content upgrades to save me time. That’s when I realized I needed to organize my content upgrades better so I came up with a template that I am going to share with you today!

In this video tutorial, you will learn how to use Evernote to organize your content upgrades so you can easily reuse them in future posts.

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Online Marketing, Organization, Productivity, Tech Tutorials

How to Create an Editorial Calendar Using Evernote

I was overwhelmed when I started planning out my blog content. I had so many amazing things swirling around in my head that I wanted to share with other solopreneurs and I quickly got it all down in Evernote. But, then it started to spiral out of control and I couldn’t figure out how to organize all my content so I could easily plan what days I would blog about what. I became paralyzed and unable to actually write anything or create any videos because I didn’t have a plan! If you are just getting started and you feel OVERWHELMED by how to organize your content and plan it all out, I’m here to help.

In this video tutorial, you will learn how to use Evernote to organize your amazing ideas into a editorial calendar that will give you a quick overview of your upcoming content and what is left to be done.

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