Tracking how people get to your website can by tricky, but it’s essential to know this information so you can tailor your website content to your target audience. In a previous video, I showed you how to set up Google Analytics. If you haven’t done that yet, please look below for a link. We can now use Google Analytics to track this information easily by using campaigns.
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How to Use Campaigns to Track Website Referral Sources
In this video tutorial, I will show you how to use Google’s Campaign URL Builder tool to create campaigns that you can then use in Google Analytics to track where your traffic is coming from.
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Table of contents:
If you want to skip over parts, please use the time references in the table of contents.
- 00:01 – Introduction
- 00:47 – Viewing Campaigns in Google Analytics
- 02:29 – Using the Campaign URL Builder Tool
- 05:19 – Conclusion
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